THE AWFC COLLECTION
Today, we launched the AWFC Collection: the first-ever Arsenal Women lifestyle range that pays tribute to the dedication and inclusivity of our community.
The exclusive 18-piece collection – which includes a track top, pants, vest top and baby tee – features a red and black colourway and staple ‘AWFC’ lettering alongside the iconic Arsenal cannon.
Dropped ahead of International Women’s Day, the range pays tribute to Arsenal Women’s 38-year story, celebrating the community of players, legends and supporters who have shaped this journey and pioneered growth in the women’s game.
Arsenal Women started as a girls-only football session run out of Arsenal in the Community in the 1980s, designed as a safe and inclusive space where girls in north London could play football.
Built on those community foundations, our team was established in 1987, and continued investment by the club delivered unprecedented success, reflected in the 60 major trophies that makes us the most successful women’s team in England.
We first played at the Emirates in 2007 and, following a series of record-breaking attendances in the years that followed, our women's team now calls the stadium its main home.
Beth Mead, who features in the launch, said: "I’m proud to see the launch of our first women’s lifestyle range. It’s a tribute to our incredible supporters, the energy they bring, and the love they show us.
"Wearing this as a player and as part of the Arsenal Women community is a reminder of our journey together – the legends who paved the way for us, and our supporters who drive us forward now and in the future.
"Together, we will wear this with pride as one community that lifts each other, and where everyone feels like they belong."
The range was recently debuted at our first-ever sapphic after party at La Camionera in Hackney, following a statement 5-0 win over Tottenham Hotspur in the North London Derby, watched by a near-capacity-crowd of over 56,000.
The event brought together the Arsenal family to celebrate the victory and champion the safe and inclusive spaces that Arsenal Women was founded on and represents today.
The AWFC Collection is available now on Arsenal Direct, in The Armoury and at a bespoke AWFC Collection pop-up at Arsenal Women vs Liverpool on 22 March.
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